A Year in PR: Part VIII

“They make the war. We make the bullets. We’ll sell to any of them. We’re really pleased with that.”

– EA CEO John Riccitiello is frighteningly honest on why the console war is good for EA.


And with that, we return you to normal Subject Navigator programming.


1 Comment

Filed under A year in PR, videogames

One response to “A Year in PR: Part VIII

  1. I think they should have spread their bullets a bit more widely over the last couple of years…

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